Client Acquisition
This is FindLaw's Law Firm Management Center's collection of free articles on How to Get a Client. Client acquisition should be one of the main goals of your law firm marketing activities. Attracting and retaining clients is imperative for the survival of your law firm. There are many ways to get clients for your law firm. Start your research with FindLaw.
Law Marketing
Client Acquisition Articles
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Marketing a Start-Up Solo Practice -
One of the most common complaints I hear about marketing is that there is just not enough time to do it. Making the most of the available time becomes critical. -
Internationally Known Small Business Expert Offers Tips on Starting a Business in Today's Economy -
SECRET #1: They make marketing their highest priority. Superstar lawyers know marketing is the key to success. -
If you see lawyers making key contacts through their work in non-profit organizations -- and if competing lawyers have already established themselves with existing groups -- you can set up your own non-profit group and gain a big marketing advantage. -
Ten years ago, law firms needed to be convinced of the importance of marketing themselves. Today, most lawyers realize they have to market their services but are still unsure about how to do so most effectively. Many of these lawyers have had limited success with their marketing efforts and are frustrated with or skeptical about the whole process. -
Referrals are a great source of new business. And yet, most lawyers don't actively seek them, It's a shame, because asking for referrals is one of the most efficient and effective business development activities. -
Marketing Partner Forum 2009 coming to Dana Point, Calif. -
Before you complain about waning client loyalties, think about your own efforts toward clients. What is your firm doing to make clients feel "invested in" -- and, as a result, loyal to -- your firm? And what are your lawyers doing to invest in their client relationships? -
How your small business can find and secure fedreral government contracts up to $100,000.