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Published: 2008-03-26

Courvoisier Presents Urban VIBE Film Festival



House of Courvoisier Debuted Multi-City Film Festival in New York City

Deerfield, IL -- House of Courvoisier presents the Urbanworld VIBE Film Festival, a ten-city, invitation only film series. Each festival will be a customized experience, capturing the film's essence, while allowing for guests to indulge in the lavish House of Courvoisier treatment. Courvoisier, one of the leading cognac houses worldwide, is pleased to offer this opportunity to provide consumers access to some of the most exclusive independent urban films and experiences across the country, while enjoying Courvoisier's signature drinks. Official House of Courvoisier spokesperson Big Tigger, of BET's Rap City and 106 & Park fame, will tour with the film series, hosting the after party at several destinations, while interacting with guests in attendance.

"It is an honor to have our brand affiliated with such an important and iconic film series," said Allen Spence, Beam Global Spirits & Wine's brand manager, Courvoisier. "Since its inception in 1997, the films that premier at Urbanworld continue to enhance and redefine contemporary cinema, as well as provide greater roles and opportunities for minorities in films."

Launched in New York City on June 21, the festivities began with an opening night screening of the film "Blackout" at the AMC Loews 34th Street 14. Not your average film festival, the screening was followed by the opening night after party at SOL, for 500 invite-only guests. Hosted by Big Tigger and deejayed by the legendary Biz Markie, the New York launch continued for a three-day program, ending with an awards brunch ceremony on June 24.

Following the festival, the film series travels to (dates and venues listed are subject to change):

  • July 30, Detroit @ Museum of African American History
  • July 31, Chicago @ Alhambra Palace
  • August 6, San Francisco @ Mezzanie
  • August 9, Los Angeles @ Director's Guild of America

Big Tigger also hosts a nationally syndicated radio show, Live In the Den with Big Tigger, and is a broadcast veteran who remains at the forefront of hip- hop culture. As the host of the Urbanworld VIBE Film Festival, premium signature Courvoisier cocktails will be served to guests who desire Courvoisier as their preferred drink of choice. The private after parties will take place at luxurious locations, and will offer an array of hors d'oeuvres to compliment the fine cognac cocktails offered. For more information about the HOC and the Urbanworld VIBE Film Series, visit the House of Courvoisier web site at www.theHouseofCV.com.

Signature cocktails served at the House of Courvoisier presents Urbanworld VIBE Film Series will include:

Courvoisier Neat
Courvoisier VSOP served in a snifter.

Courvoisier Tropic
1 part Courvoisier VSOP
3 parts Orange, Fruit, Cranberry or Pineapple juice
Served in a low-ball glass over ice.

Courvoisier Brown Sugar
1 part Courvoisier VSOP
3 parts Starbucks Cream Liqueur
Shake and serve in a low-ball glass over ice.

Courvoisier Lime Light
1 part Courvoisier VSOP
3 parts Lemon Lime soda
Shake and serve in a low-ball glass over ice. Garnish with a lime wedge.

Courvoisier Strawberry Lemonadec 1 part Courvoisier VSOP
1 part DeKuyper Pucker Strawberry Passion
1 part Strawberries
1 part DeKuyper Triple Sec
Topped with club soda, served in a high-ball glass over ice.

About Courvoisier
Courvoisier is one of the four leading cognac houses in the world and continues to excel in the spirits category with its renowned blends including VS, VSOP, Napoleon, X.O., Initial Extra, Millennium and Courvoisier Succession J.S. L'Esprit de Courvoisier is the world's most-exclusive cognac, containing a masterful blend of vintages, including some dating back to the nineteenth century--the same used to apply to the court of Napoleon and Edward VII. Courvoisier reminds consumers to "drink smart." For more information about Courvoisier cognac and corporate responsibility, visit www.courvoisier.com and www.drinksmart.com.

About Beam Global Spirits and Wine Beam Global Spirits & Wine, Inc. is the fourth largest spirits company in the world. With nine of the world's top-100 premium spirits in its portfolio, the company's brands hold global and national leadership positions in key categories, including Jim Beam bourbon; Canadian Club Canadian whisky; Courvoisier cognac; Laphroaig Scotch; Sauza tequila; Larios gin; Whisky DYC; Teacher's Scotch; and DeKuyper cordials. The portfolio also includes Maker's Mark bourbon, Knob Creek bourbon and The Small Batch Bourbon Collection, and Starbucks Liqueurs. Beam Wine Estates is a top-five super-premium wine company in the U.S., featuring Clos du Bois, the number two super-premium U.S. wine brand, and the award-winning Geyser Peak wines. Beam Global Spirits & Wine, Inc. is part of Fortune Brands, Inc. (NYSE:FO), an $8 billion leading consumer brands company. For more information on Beam Global Spirits & Wine and the company's sales and distribution partners, please visit www.beamglobal.com.